Sport Tech Hub begins search for next generation of game-changing SportTech start-ups


Sport Tech Hub, the London Sport-backed sport-tech incubator programme, has begun the search for a new generation of start-ups committed to creating happier, healthier and more active people in London, the UK and around the world.

Following the success of the first Sport Tech Hub cohort, which has since seen alumni graduate into the Open Data Institute’s OpenActive Accelerator, Facebook’s LDN_LAB, Techstars Boulder 2018 and HYPE Lab UK, the programme is looking to recruit up to 12 start-ups into a 24-week programme that will turn today’s early-stage innovators into tomorrow’s solutions to changing lives through sport.

Offering access to a unique network of business advisors, public funding expertise, angel investors, entrepreneurs, athletes and tech giants alongside a pool of potential partners ranging from National Governing Bodies of Sport to regional and national Policy Makers, Sport Tech Hub exists to bring together the best and brightest of new innovators for physical activity and sport. Through associations with partners including leading law-firm Fieldfisher, professional services firm PwC and the Mayor of London’s official promotional agency, London & Partners, the incubator programme will help start-ups to benefit from London’s world-leading reputation in technology innovation.

Dr Sean Radford, Founder and CEO of TrainAsONE, one of the companies supported through the first cohort of Sport Tech Hub, said:

Being a part of Sport Tech Hub’s first cohort gave TrainAsONE the boost we needed to take our business to the next level. The Sport Tech Hub team’s commitment to helping every start-up to grow in the ways they need to is invaluable, and the access to London Sport and the wider sport industry provided an amazing sounding board for us as we worked to make TrainAsONE part of the future of SportTech.

Tove Okunniwa, Chief Executive of London Sport, said:

London’s position as a global centre for technology innovation is undisputed. Through our backing of Sport Tech Hub, we want to support the capital’s founders, creators and technology experts who share our belief that technology can support happier, healthier and more active people here in London, and across the world.

Barry Murphy, Partner at PwC, added:

Through our partnership with London Sport, it’s exciting to strengthen our ties to the sport and health tech community – a rapidly growing industry.

We’re proud of being at the heart of a goal of getting 1,000,000 Londoners more active by 2020 alongside London Sport, and the exciting SportTech businesses that are supported by Sport Tech Hub.

Tim Bird, Partner at Fieldfisher, said:

Sports technology is seeing the coalescence of some of the most exciting technology developments of the moment. We are delighted to be offering mentoring and legal support to Sport Tech Hub start-ups in their quest to make Londoners happier, healthier and more active.