Racefully to support 250,000 runners during lockdown

  • Partnership announcement with England Athletics.
  • The award-winning social activity tracking app is to help 250,000 runners stay active through the Coronavirus crisis.
  • Part of Sport Tech Hub’s 1st ever cohort.

Racefully and England Athletics (EA) announce an innovative partnership to enable the 250,000 active runners in EA’s community to keep exercising throughout the COVID-19 lockdown. 

Under the partnership, Racefully has agreed to provide its premium Tribe solution to all RunTogether groups and EA-affiliated running clubs free of charge throughout the 2020 lockdown. This will enable groups to have their own branded Tribes on Racefully’s platform, with the ability to chat, share challenges and participate in leaderboards. 

Uniquely, EA groups and clubs will be able to run with each other virtually, in real time or on a time-shifted basis, enjoying a race-like experience with audio feedback, even when running in completely different locations.

People running and connected through Racefully

Keeping runners active during COVID-19

Racefully to enable the 250,000 active runners in EA’s community to keep exercising throughout the COVID-19 lockdown

Racefully co-founder Chris Pointon said “Racefully’s uniquely social activity tracking app enables people to exercise together virtually, wherever they are and whenever they want. It provides the perfect solution for clubs and teams to stay connected and keep fit together, even when team members are miles apart. We’re delighted to support EA’s Athletics and Running @home initiative and play our part in helping people keep as fit and healthy as possible during the lockdown”.

England Athletics CEO Chris Jones added “In response to the coronavirus situation, England Athletics has moved quickly to provide innovative digital programmes for member clubs, affiliated athletes, runners including RunTogether groups, coaches and leaders, officials and families under our Athletics and Running @home initiative. We’re excited to add Racefully’s virtual running offering to the support we provide to the England Athletics family”.

Racefully is an award-winning social activity tracking app, enabling people to exercise together virtually wherever they are and whenever they want. With users in over 80 countries, Racefully focuses on providing users with a supportive, connected and collaborative experience in which to exercise and achieve fitness goals together. Racefully currently tracks steps, walking, running, cycling and winter sports and is available for iPhone in the Apple App Store. An Android version is scheduled for release later this year.

England Athletics is the membership and development body for grassroots athletics and running clubs in England. It is responsible for developing grassroots athletics and running in England through supporting affiliated clubs to prosper, developing more and better coaches, recruiting and supporting volunteers and officials. England Athletics provides and supports competition opportunities at an international (England representative), national, area and county level.

For more information on the product: https://go.raceful.ly/englandathletics

Alex Zurita

Strategic Lead
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