Elevate 2022 is back – Sport Tech Hub’s Alex Zurita joins expert panels talking all things tech and innovation in physical activity

Elevate, the UK’s largest trade show for the physical activity sector returns to London this week.

Taking place on the 15-16th June at Excel London, Elevate is free to attend and will feature over 200 thought leaders and experts, as well as over 250 exhibitors, to check out the very latest innovations that are helping people get more active.

Alex Zurita, Head of Sport Tech Hub will be at Elevate speaking on two panels over the course of the two days, here’s a sneak peak of what to expect:

Is it Good to be Dis’connected? - Wednesday 15th June, 16:30 -17:15,

Alex will join an expert panel discussing how to enhance the positive effects of digital technology on health and wellbeing and the potential to mitigate the negative, exploring the latest insights and evidence, future digitalisation trends, behaviour change and health management.

Joining Alex on the expert panel:

  • Dr William Bird MBE, GP and CEO of Intelligent Health
  • Alex Peacock, Chief Commercial Officer of Sweatworks
  • Phill Wright, Business Transformation Manager

Join Alex in a session exploring the ways in which organisations can create ‘innovation eco-systems’. The session will also explore how innovation lies at the heart of any market growth strategy, and look at how the health and fitness sector respond to and embrace disruption?

Alongside Alex on the expert panel will be:

  • David Stalker, President of Europe Active,
  • Phil Coxon, Managing Director of Mindbody
  • Charlton Clarke, National Customer Experience Manager of Les Mills
  • Steve Ward, Digital and Technology Director of GLL

You can see the full programme and more info on Alex’s sessions at Elevate here

Aimee Palmer

Communications Officer
Follow Sport Tech Hub
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